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The needed lubrication will help prevent dry & irritated eyes after a long day of screen time.
Try giving your eyes a break by looking away from your monitor for at least 20 seconds at a time.
Consider minimizing overhead light from room lighting and sunlight. Close blinds or shades, and avoid placing your monitor directly in front of a window or white wall.
Running a holiday sale or weekly special? Definitely promote it here to get customers excited about getting a sweet deal.
Have you opened a new location, redesigned your shop, or added a new product or service? Don't keep it to yourself, let folks know.
Customers have questions, you have answers. Display the most frequently asked questions, so everybody benefits.